the right sound system, everything that
is said will be lost. The best speech in
the world is worthless if no one can hear
it. Proper microphones, amplifiers and speakers
are required to ensure that you message
is clear and intelligible. Nothing takes
away from a presentation like the screech
of feedback, an annoying echo or wordsssssss
losssssst to a poor ssssssound ssssysssstem.
If you want to be seen, you need
to be in the light. Lighting helps to draw
attention to the speaker. A speaker on a
stage behind a podium simply fades into
the background. With a little bit of lighting,
they become the centre of attention
before they even say anything.
Lighting helps set the mood and atmosphere
for an event soft and sombre, bright
and colourful, subdued and relaxed or wild
Put it on the BIG screen. Display
your new corporate video, website or DVD
on a screen large enough for everyone to
see it. Crowding around a computer monitor
or a 27" colour TV is NOT the way to
present your best image unless you
are presenting to a very small group of
people, and your dont mind really
getting "up close and personal!"
sure that you present the right image. The
faded wallpaper in the local hotel ballroom
does not enhance a gala awards banquet.
Integrate some creative set pieces, decorations
and props to create an event not
just a happening. Come up with a theme and
use it throughout the event not just
as the logo on the poster!
your event. Its your reputation. Its
your corporate image.